Navbar

Serie A Breaks Records in the U.S.: 50% Surge in Viewership and Unprecedented Cultural Impact

HeaderContent

Serie A Enilive, 34ª Giornata - Variazione Programmazione Atalanta-Lecce

Aggiornamento Numerazioni Maglie Primavera 1 2024/2025

Giudice Sportivo, Serie A Enilive 2024/2025 - 33ª Giornata, gare del 23 aprile

ULTIMI DOCUMENTI

LatestDocument

DOCUMENTI CORRELATI

RelatedDocument

GIOCATORI CORRELATI

RelatedPlayer

TEAM CORRELATI

RelatedTeam

ShareButton

&lt;p&gt;&lt;strong&gt;Serie A&lt;/strong&gt; is experiencing an unprecedented surge in popularity across the &lt;strong&gt;United States&lt;/strong&gt;, setting new records for audience engagement and accessibility. Italian football has never been this close to American fans, with a groundbreaking season that has transformed the league’s reach across multiple platforms.&lt;/p&gt;&lt;p&gt;For the first time,&lt;strong&gt; Lega Serie A&lt;/strong&gt; has separated its English and Spanish-language broadcasts to better serve the rapidly growing Hispanic community, with every single match airing live on &lt;strong&gt;CBS &lt;/strong&gt;platforms and three live matches per matchweek on &lt;strong&gt;FOX Deportes&lt;/strong&gt;. This has resulted in over 1,000 hours of Serie A programming in the U.S. for the first half of the 2024/2025 season, including more than 600 hours of live coverage. As of January 2025, the cumulative live audience has skyrocketed, marking a 50% increase compared to the previous season.&lt;/p&gt;&lt;p&gt;Lega Serie A celebrated this extraordinary growth with a special &lt;strong&gt;‘Calcio Aperitivo’&lt;/strong&gt; event at its New York office, where President &lt;strong&gt;Ezio Simonelli&lt;/strong&gt;, Commercial &amp;amp; Marketing Director &lt;strong&gt;Michele Ciccarese&lt;/strong&gt; and Lega Serie A USA President and CEO &lt;strong&gt;Andy Mitchell&lt;/strong&gt;,&amp;nbsp;were joined by Italian football legends&lt;strong&gt; Andrea Pirlo&lt;/strong&gt; and &lt;strong&gt;Marco Materazzi&lt;/strong&gt;. The event gathered business partners, media, and dignitaries to recognize the league’s rising influence in North America and reinforce its commitment to further expansion through strategic partnerships, fan engagement, and grassroots initiatives.&lt;/p&gt;&lt;p&gt;&lt;em&gt;“This season marks a historic milestone for Serie A in the United States,”&lt;/em&gt; said &lt;strong&gt;Ezio Simonelli&lt;/strong&gt;, President of Lega Serie A. &lt;em&gt;“Never before has Italian football been so widely accessible across the country. The upcoming CBS Main Network broadcast of Juventus vs. Genoa on March 29 is yet another key moment in our mission to bring Serie A to as many fans as possible.”&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;div class=&#34;hm-image-wys&#34;&gt;&lt;img src=&#34;https://img.legaseriea.it/vimages/67c72877/16-9-photo-2025-03-04-17-15-34-jpg-jpeg.jpg&#34; alt=&#34;16-9-PHOTO-2025-03-04-17-15-34.jpg.jpeg&#34; style=&#34;display: block; margin-right: auto; margin-left: auto; margin-bottom: 16px; max-width: 100%; width: auto; pointer-events: none;&#34;&gt;&lt;/div&gt;&lt;em&gt;&lt;/em&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;The growth of Serie A in North America is backed by compelling data. Research shows that 51 million Americans have an affinity for Italian culture, with 18 million Italian Americans and 3-5 million U.S. tourists visiting Italy annually. Lega Serie A is strategically leveraging this connection through commercial partnerships, social media campaigns, and community initiatives designed to deepen fan engagement and cultural affinity.&lt;/p&gt;&lt;p&gt;Serie A’s international expansion is bolstered by the active involvement of North American investors in 9 of its 20 clubs, which has accelerated the league`s growth strategy. At the same time, Serie A is increasingly attracting young American talent, hosting the most U.S. National Team players among European leagues. Figures like Christian Pulisic have significantly boosted the league’s U.S. fanbase, and Serie A is focused on strengthening ties with MLS while continuing to attract more U.S. players.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Andrea Pirlo&lt;/strong&gt;, Serie A Ambassador, highlighted the league’s cultural impact in the U.S.: &lt;em&gt;“Having lived and played in New York, I’ve seen firsthand the passion for Italian football here. It’s incredible to see how much it’s grown, with broadcasts and events like this bringing fans even closer to the game.”&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Marco Materazzi&lt;/strong&gt;, also a Serie A Ambassador, echoed this sentiment: &lt;em&gt;“Serie A has a legendary history that resonates worldwide, and this event showcases its ability to attract new audiences. The passion for football in the U.S. is remarkable, and it’s fantastic to see the league embracing it.”&lt;/em&gt;&lt;/p&gt;&lt;p&gt;With unparalleled accessibility, innovative fan engagement strategies, and a deep-rooted cultural connection, Serie A is taking center stage in the American sports landscape—bringing the passion, history, and excitement of Italian football to millions like never before.&lt;/p&gt;

CBS and FOX Deportes drive record-breaking viewership as Serie A expands its presence in North America – Numbers presented during an event at the Serie A New York office attended by President Ezio Simonelli and Serie A Ambassadors Andrea Pirlo and Marco M

Content

Composite93

News - Lega Serie A

In occasione della 34ª Giornata della Serie A Enilive sarà promossa la campagna “Insieme difendiamo il nostro Mare!”.

Sea Shepherd Italia e Lega Serie A in campo per la difesa del Mar Mediterraneo

“Aiuta chi scompare a ritrovarsi” è l`iniziativa in programma in occasione delle Semifinali di ritorno della Coppa Italia Frecciarossa.

Lega Serie A e Commissario Straordinario insieme per le persone scomparse

Tra la fine degli anni `60 e la metà degli anni `80 è stato Presidente del L.R. Vicenza e del Milan

CI HA LASCIATI GIUSEPPE FARINA

In occasione della 33ª Giornata della Serie A Enilive sarà promossa un`iniziativa per sensibilizza tifosi, club e calciatori ad agire per il Pianeta.

Play for the Planet: AWorld e Lega Serie A lanciano una sfida per la Terra

Simonelli: &#34;Lo stadio torni ad essere un luogo per tutti. Servono nuovi impianti per consentire ai nostri Club di avere ricavi alternativi&#34;.

OGGI IN SENATO IL CONVEGNO &#34;STADI INTELLIGENTI E SOSTENIBILI: VERSO UNA NUOVA ERA DELLO SPORT IN ITALIA&#34;

L`Ambassador di Lega Serie A a New Delhi al fianco di Maeci e ICE per sostenere le eccellenze italiane in una serie di incontri istituzionali

MARCO MATERAZZI PROTAGONISTA IN INDIA

173° Anniversario della Fondazione della Polizia di Stato

Una collaborazione storica presentata al Gala di New York per celebrare il 50° Anniversario della NIAF.

LEGA SERIE A ANNUNCIA UNA PARTNERSHIP STRATEGICA CON LA NATIONAL ITALIAN AMERICAN FOUNDATION (NIAF)

In occasione della 32ª Giornata della Serie A Enilive 2024/2025 saranno tante le attività in programma per celebrare la creatività italiana.

GIORNATA NAZIONALE DEL MADE IN ITALY 2025

Il convegno, organizzato da Lega Serie A in collaborazione con il SFS, si è tenuto prima di Milan-Cagliari, Finale della Coppa Italia Primavera.

“DAL CALCIO GIOVANILE AL CALCIO DEI GRANDI: LA GESTIONE DEL TALENTO”

ContentRepresentation

SocialFooter

SponsorFooter

Footer

FooterBottom

Serie AllStar

Radio TV Serie A con RDS

RadioBox

Serie A is experiencing an unprecedented surge in popularity across the United States, setting new records for audience engagement and accessibility. Italian football has never been this close to American fans, with a groundbreaking season that has transformed the league’s reach across multiple platforms.For the first time, Lega Serie A has separated its English and Spanish-language broadcasts to better serve the rapidly growing Hispanic community, with every single match airing live on CBS platforms and three live matches per matchweek on FOX Deportes. This has resulted in over 1,000 hours of Serie A programming in the U.S. for the first half of the 2024/2025 season, including more than 600 hours of live coverage. As of January 2025, the cumulative live audience has skyrocketed, marking a 50% increase compared to the previous season.Lega Serie A celebrated this extraordinary growth with a special ‘Calcio Aperitivo’ event at its New York office, where President Ezio Simonelli, Commercial &amp; Marketing Director Michele Ciccarese and Lega Serie A USA President and CEO Andy Mitchell,&nbsp;were joined by Italian football legends Andrea Pirlo and Marco Materazzi. The event gathered business partners, media, and dignitaries to recognize the league’s rising influence in North America and reinforce its commitment to further expansion through strategic partnerships, fan engagement, and grassroots initiatives.“This season marks a historic milestone for Serie A in the United States,” said Ezio Simonelli, President of Lega Serie A. “Never before has Italian football been so widely accessible across the country. The upcoming CBS Main Network broadcast of Juventus vs. Genoa on March 29 is yet another key moment in our mission to bring Serie A to as many fans as possible.”<div class="hm-image-wys"><img src="https://img.legaseriea.it/vimages/67c72877/16-9-photo-2025-03-04-17-15-34-jpg-jpeg.jpg" alt="16-9-PHOTO-2025-03-04-17-15-34.jpg.jpeg" style="display: block; margin-right: auto; margin-left: auto; margin-bottom: 16px; max-width: 100%; width: auto; pointer-events: none;"></div>The growth of Serie A in North America is backed by compelling data. Research shows that 51 million Americans have an affinity for Italian culture, with 18 million Italian Americans and 3-5 million U.S. tourists visiting Italy annually. Lega Serie A is strategically leveraging this connection through commercial partnerships, social media campaigns, and community initiatives designed to deepen fan engagement and cultural affinity.Serie A’s international expansion is bolstered by the active involvement of North American investors in 9 of its 20 clubs, which has accelerated the league`s growth strategy. At the same time, Serie A is increasingly attracting young American talent, hosting the most U.S. National Team players among European leagues. Figures like Christian Pulisic have significantly boosted the league’s U.S. fanbase, and Serie A is focused on strengthening ties with MLS while continuing to attract more U.S. players.Andrea Pirlo, Serie A Ambassador, highlighted the league’s cultural impact in the U.S.: “Having lived and played in New York, I’ve seen firsthand the passion for Italian football here. It’s incredible to see how much it’s grown, with broadcasts and events like this bringing fans even closer to the game.”Marco Materazzi, also a Serie A Ambassador, echoed this sentiment: “Serie A has a legendary history that resonates worldwide, and this event showcases its ability to attract new audiences. The passion for football in the U.S. is remarkable, and it’s fantastic to see the league embracing it.”With unparalleled accessibility, innovative fan engagement strategies, and a deep-rooted cultural connection, Serie A is taking center stage in the American sports landscape—bringing the passion, history, and excitement of Italian football to millions like never before.

Serie A Breaks Records in the U.S.: 50% Surge in Viewership and Unprecedented Cultural Impact | News

Serie A Breaks Records in the U.S.: 50% Surge in Viewership and Unprecedented Cultural Impact

CBS and FOX Deportes drive record-breaking viewership as Serie A expands its presence in North America – Numbers presented during an event at the Serie A New York office attended by President Ezio Simonelli and Serie A Ambassadors Andrea Pirlo and Marco M

ARTICOLI CORRELATI

Serie A Breaks Records in the U.S.: 50% Surge in Viewership and Unprecedented Cultural Impact | News